Farm Survival Marketing Strategies (June 11, 2020 webinar)
June 12, 2020
From the Department of Agricultural Economics at the University of Nebraska-Lincoln: Robert Tigner, Agricultural Systems Economist; Cory Walters, Associate Professor and Grain Marketing and Insurance Specialist; and Jessica Groskopf, Agricultural Systems Economist
COVID-19, the oil price collapse and world-wide lockdowns have caused a challenging economic environment for farmers. The marketing challenge may increase as the growing season progresses. Farmers can meet the challenge through a consistent marketing approach that reduces risk and tries to ensure cash flow in 2020. Some marketing strategies reduce risk and others may increase farmer risk. This webinar will help attendees understand which marketing strategies these are.
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