Laptop and notebook at desk.

The Center for Ag Profitability's webinar series focuses on topics related to farm and ranch management, profitability, economics and farm survival for producers and ag industry professionals in Nebraska and beyond.

The live webcasts are typically presented at noon Central time on Thursdays. Registration is always free.

Scroll down for the schedule of upcoming webinars and the archive of past recordings, including our Farm and Ranch Management series that began in April 2020.

Webinar Archive

Upcoming Webinars

July 7

Noon-1 p.m. CDT

2022 Nebraska Custom Rates Update

With: Glennis McClure, Farm and Ranch Management Analyst, UNL Center for Agricultural Profitability; and Jim Jansen, Agricultural Economist, UNL Center for Agricultural Profitability

This webinar provides a summary of the newly released 2022 Nebraska Farm Custom Rates Report, with information on how the data might be applied.

A survey of agricultural custom operators is conducted in Nebraska every two years. A total of 193 survey responses were received in 2022 with information reflecting the current rates charged by custom operators for machine hire services and other work they provide for neighboring farms and ranches or as part of a business enterprise that covers a broader area. Survey participants identified by Nebraska Extension personnel, or in some cases, self- identified custom operators, received a paper survey or a web link to complete the custom rates survey online.

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July 14

Noon-1 p.m. CDT

2021 Nebraska Farm Business Average Review

With: Tina Barrett, Director and Farm Financial Consultant, Nebraska Farm Business, Inc.

Tina Barrett will review the most recent data collected by Nebraska Farm Business, Inc., from Nebraska farms and ranches including income, ratios and family living data. Tina will have lots of information from the past ten years and will interpret what that may mean for 2022. You can take this information and apply it to your farm or ranch by benchmarking the data to your own.

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July 21

Noon-1 p.m. CDT

Dust Off Your Checkbook Register

With: Jessica Groskopf, Extension Agricultural Economist, UNL Center for Agricultural Profitability

For the third consecutive year, the all-land average value in Nebraska increased for the year ending February 1, 2022, to an average value of $3,360 per acre — about 16% higher than the prior year, according to the final results of the University of Nebraska-Lincoln’s 2022 Farm Real Estate Report.

Although many of us carry a checkbook register, we probably are not maintaining it properly. Simple steps can improve the usefulness of this everyday tool. This webinar will review best management practices for keeping your check register up to date.

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July 28

Noon-1 p.m. CDT

So You Want to Direct Market Your Meat to Consumers? Now What?

With: Gary Sullivan, Associate Professor, Meat Processing, University of Nebraska-Lincoln Animal Science; Charlie Emswiler, Wahoo Locker, Wahoo, Neb.; and Mariel Barreras, Barreras Family Farm LLC.

Over the last several years there has been a growing interest in selling livestock products direct to consumers. This webinar will provide a practical “how to” from three unique perspectives: a producer, a processor, and industry expert. Each will go over tips, tools, and strategies to be successful and pitfalls to avoid. Whether you are considering to sell livestock products to consumers or are a seasoned marketer, this webinar I for you.

Gary Sullivan is an associate professor in the Department of Animal Science at the University of Nebraska-Lincoln. His research focuses on improving the quality, safety and shelf life of value-added and processed meats.

Charlie Emswiler grew up in Logan, Iowa, and entered the meat industry after high school when he bought into a meat and poultry processing business in Brained, Neb. He later purchased the Wahoo locker in 1998, where he is still working today. In 2013, he bought a renovated a new, much larger building for the locker and has since made two more additions to it. Wahoo Locker is a USDA-inspected slaughter plant that does custom meat processing, wild game processing, sausage and jerky production, catering and retail sales.

Mariel Barreras is founder of Barreras Family Farm LLC. in Blair, Neb. She has an extensive knowledge in marketing, sales and growth planning. She works with the local Washington and Douglas County agricultural communities to provide educational opportunities and promote product diversification to support local food needs. Mariel is an Army spouse, whose heart will always be Alaska, even if her home is currently in Nebraska. She uses her ability, gained from 21 years of Army life, to harness problems and change them into advantages by creating new enterprises or enhancing current endeavors.

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August 4

Noon-1 p.m. CDT

Cash Rents and Land Values: 2022 Nebraska Farm Real Estate Update

With: Jim Jansen, Extension Agricultural Economist, UNL Center for Agricultural Profitability

For the third consecutive year, the all-land average value in Nebraska increased for the year ending February 1, 2022, to an average value of $3,360 per acre — about 16% higher than the prior year, according to the final results of the University of Nebraska-Lincoln’s 2022 Farm Real Estate Report.

Panel members reported in 2022 that current crop prices, purchases for farm expansion, and interest rate levels as the major economic forces guiding the market value of land higher across the state. The financial health of current owners and non-farmer investor interest in land purchases as additional positive forces.

The outlook for future gains in farm real estate values remain strong as only three economic forces were noted as somewhat negatively impacting farm real estate values. Property tax levels, farm input costs, and future property tax policies were reported as weighing down on the market.

This webinar will provide an overview of 2022 land values and cash rental rates as well as trends and outlook.

Register